"I'm not writing it down to remember it later, I'm writing it
down to remember it now." Field Notes Brand notebooks.
Brilliant social experiment / PSA demonstrating that "you're more likely to help someone right in front of you than someone far away whose pain is more abstract." Would You Help A Freezing Child? Beautifully done. Via AdFreak. -jc.02.20.14 #
A post from the daily flow of linkage called Fresh Signals, at Coudal.com.