For no good reason, other than to see if we could,
we made a short film: Copy Goes Here.
"The resulting campaign was, in true Portland fashion, unconventional. Understanding that young locals prefer to discover things instead of being told what to buy, Helm suggested a subtle campaign focused on billboards. 'It had no call to action, no name of the team, no mention of the sport, no URL,' says Helm." -ms.03.31.14 #
A post from the daily flow of linkage called Fresh Signals, at Coudal.com.